What is a good way to create effective keywords for ecommerce products?

ForumCategory: eCommerce Discussion & TroubleshootWhat is a good way to create effective keywords for ecommerce products?
Mohammad Athar Staff asked 1 year ago
Let's say we sell "japanese tiger hoodie" and we have keywords like "black japanese tiger hoodie" or "zip up japanese tiger hoodie". Do you think that creating a separate product for each keyword would be better? for example :
  • Black japanese tiger hoodie ( product )
  • zip up japanese tiger hoodie ( product )
  Or creating a single product, containing multiple colors and multiple types , would be better?
1 Answers
Best Answer
Fajal Shah answered 1 year ago
I think with and without zipper is two very different products and therefore should have their own pages. While colour variation, sizes etc should be on the same page. As a customer, I hate clicking too much.