- Medical device consulting /volume 480
- Medical device consultant/Volume 390
- Medical device Consultancy/Volume 10
What is the better practice?
1/ Create 3 blog posts – one around each of those keywords?
2/ Create only one blog post that will contain a mixture of those 3 variations spread in it?
Your best strategy here is to make sure you’re in the local pack. You can try and create something that speaks to “consulting” on its own, but you most likely will end up after the local pack for a long time anyway. The other option is more of a public relations move and make sure you get reviewed by the site that is comparing “consultants” so you’re at least in that conversation.
If these keywords represent your “bread-and-butter”, then create static pages which are prominently linked within your site. Don’t write a blog post targeting them.