Does search algorithm allow character mismatches while searching for keyword?

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Mohammad Athar Staff asked 3 years ago

What if we use keywords with slightly different words than what we find in our keyword research? Will such content rank in google with character mismatch?

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Aakash Staff answered 3 years ago
Google's Algorithms are smart enough to understand the context of a keyword or the content. Normally it won't cause any issue. But it is advisable to use exact keywords until there is some spelling mistake in the keyword itself.