Does bold text help in SEO? Forum › Does bold text help in SEO? 0 Vote Up Vote Down Mohammad Athar Staff asked 2 years ago Does a bold keyword also affect SEO? Like, if we bold our primary keyword in the content, will it set more priority in the eyes of Google crawlers? 1 Answers 0 Vote Up Vote Down Fajal Shah answered 2 years ago Very little, but yes. You're bolding so that your reader emphasizes on that part, so will Google Please login or Register to submit your answer Username or Email Address Password Remember Me